Home News Business In Pictures: Fifty Seven boutique celebrates 20 years in business in style

In Pictures: Fifty Seven boutique celebrates 20 years in business in style

The central green in Durrow provided the perfect backdrop as Laois business, Fifty-Seven Boutique and Gift Emporium, celebrated 20 years in business on Wednesday evening.

The boutique is owned and run by mother-daughter duo, Mary and Jenny Miller.

The theme of ‘Strawberries and Cream on the Green’ couldn’t have been sweeter as ta crowd of 200+ crowd gathered in the evening sun.

The special guests on the evening included Anna May McHugh of the National Ploughing Association, Laois County Council Cathaoirleach Thomasina Connell and the 2023 Laois Rose Sinéad Dowd.

Sinéad took part in the fashion show, beautifully modelling three outfits from Fifty-Seven, mingled with the crowd and graciously agreed to photos with mini fans.

Along with Sinéad, the model line up included Irene Phelan, Susan Lawlor, Laura Starnes, Joan Murphy and Anne Whyte.

Jenny Miller, proprietor, took to the microphone first to welcome the crowd and give the history of Fifty-Seven and the journey to where the business is today. Fifty-Seven currently has a store in Durrow, two stores in Athy and an online presence stocking style and gifts for any occasion.

We heard from Anna May McHugh, who has long been a friend and supporter of the business and can often be seen sporting Fifty-Seven fashion.

Cathaoirleach Thomasina Connell spoke of the challenge of running a business, the importance of supporting women in business as well as keeping up with the Fifty-Seven style on Instagram and Facebook.

The fashion show ensued, with Jenny returning to the microphone to take us through the style showcase. The boutique favours many Irish brands including Naya, Kate & Pippa, Kate Cooper and Marble amongst many others.

Music was provided by Bob’s Bar of Durrow creating a holiday like atmosphere as enthusiastic winners collected their raffle prizes.

Photographer, Alannah Foley, captured the evening in the photos below:

Proprietors: Mother and daughter duo, Mary and Jenny Miller

Fifty-Seven celebrates 20 years in business Laois County Council Cathaoirleach Thomasina Connell speaks at the Fifty-Seven event event the crowd enjoying the evening sun and style at the Fifty-Seven event Fifty-Seven Boutique in Durrow Co Laois Mary and Jenny Miller of Fifty-Seven boutique with Anna-May McHugh Laois Rose 2023 Sinead Dowd takes part in the Fifty-Seven fashion show Fifty-Seven fashion show finale

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